We've spent Summer 2025 working hard on a full company re-brand.
Our very first logo was actually designed long before BrickByBrick23 became a business. It was originally created for Stephen’s TikTok page that he used for stop-motion LEGO® Star Wars videos - which is why the “I”s looked like LEGO® lightsabers.
We carried this logo forwards when we created BrickByBrick23, but as our company has grown so much in the past couple of years, we felt it was time for a new look. Something clearer, more distinctive, and unique to who we want to become as a brand.
"Although we are still the same Small Business with the same small team, same ethos and same commitment to create fun and unique personalised gifts, our new logo and rebrand helps reflect our next chapter."
- Katie, Company Director
BrickByBrick23 started out as a hobby business while we both worked full time jobs, however after gaining popularity on Etsy soon after launch and going viral over on Stephen's TikTok account, we decided to lock in and see if we could make this a full time business.
In June 2023 we decided to leave our jobs and run BrickByBrick23 full time, we converted our tiny garage into an office space which soon spilled out into every room of our home. Walls were lined with stock, bookcases filled with packaging materials, and we had friends & family sitting at makeshift tables helping us pack orders in busy times.
In 2024 we moved into an office at a local storage unit, we rented a 600sqft space, built an insulated area for our printers, and hired our first team members. This was super exciting to see the business grow, in less than a year we’d outgrown our space again.
Earlier this year we got the keys our very own 1,600sqft unit up in Stokesley, North Yorkshire! In Autumn 2025 we’ll be fully relocated up here. Navigating moving a business, selling our home in Manchester and finding a new home has taken up all of our spare time, but we’re so excited to finally be settled in and ready for our favourite time of year as a small business - Christmas!
"We are unbelievably excited to see what the future holds for BrickByBrick23 and our re-brand is key to it's growth. Having things like branding colours, a new logo, fun graphics and informative icons really helps pull all our ideas together and helps encase our core values"
- Stephen, Company Director
Our Favourite LEGO® Brick Christmas Gift Ideas for Mums 2025